YOHAN WADIA

I’m a multidisciplinary creative with nearly two decades of experience, including 9 years at GroupM and Wavemaker as Creative & Innovation Director. I’ve had the privilege of leading campaigns for global brands like Nestlé, Mentos, Mars, Netflix, Michelin, and Chupa Chups, where I’ve combined design expertise with emerging technologies to craft bold, engaging brand experiences. One of my proudest achievements was leading the ‘AI World of Lollipops’ campaign for Chupa Chups, which earned a shortlist at Cannes Lions 2024. Being an early adopter of generative AI has enabled me to push creative boundaries and elevate digital storytelling. My passion lies in blending strategy, design, and technology to create future-ready solutions that challenge norms, inspire audiences, and deliver real impact.