We pushed the boundaries of AI-driven storytelling with a high-energy Nike spec ad, seamlessly blending Gen AI tools for visuals, motion, and sound. By harnessing AI-powered video generation and dynamic editing, we crafted a bold, cinematic piece that captures the essence of movement, grit, and innovation, delivering a spec ad that feels as powerful as the brand itself.
The Samsung campaign brings its characters to life using Veo3 and advanced lipsync tools, blending cinematic realism with playful animation. Featuring expressive animals like a chameleon and an octopus, it humorously shows how easy and smart switching to Samsung can be. The campaign was conceptualised and executed all the way by us.
Abu Dhabi Tourism
We directed and executed this fast-turnaround Diwali campaign in collaboration with Google, delivering within a week. The project involved replacing actors and adding new characters to IP-safe imagery using Nano Banana and Veo3, ensuring seamless consistency across locations, characters, and lip-sync performance.With a touch of Hinglish and culturally adapted styling, the campaign resonated strongly with Indian audiences, driving massive engagement on YouTube during Diwali for those considering a festive getaway to Abu Dhabi.
We created a set of two hooks, completely generated with AI. The goal was to create a hook visual at the beginning to engage the audience to watch the rest of the video that showed snippets of the match to come. We conceptualised two concepts that showcased people in situations they hate being in and would rather be watching the match with a visual hook of the football hitting their face, followed by the snippets of the match and them enjoying the match on a device of choice.
We explored the emotional depth of AI-driven storytelling with a cinematic Mercedes-Benz spec ad, seamlessly blending Gen AI tools for visuals, motion, and sound. By leveraging AI-powered video generation and narrative-driven editing, we crafted a visually striking piece that reflects on time, impermanence, and the memories that last beyond the machines we cherish. The result is a thought-provoking, atmospheric ad that embodies the timeless legacy of Mercedes-Benz, without ever needing to show it in motion.
A brand film created for Emirates NBD to introduce their innovative Genesys platform. Designed to spotlight the future of customer service and smart omnichannel banking, the video uses a blend of sleek storytelling and AI-generated visuals. The result is a seamless, human-centered narrative that makes complex tech feel approachable and impactful.
A fast-paced TV commercial for the American University in Dubai, created to launch their Game Design and Development program. The spot features a cinematic journey through futuristic environments built entirely with AI. Stylized characters and game-inspired worlds align with Gen Z visual culture, capturing the imagination of aspiring designers and developers.